Let’s jump right in and talk about how you can use Twitter to
conduct your market research. Every business has a target
market, but the simple fact is that many business owners often
miss the mark because they don’t know the true needs of their
By using Twitter, you can easily listen to the needs of your
prospects, the issues they are currently facing and the kind of
help that they want.
Whenever you meet someone new on Twitter it’s a good idea to
try to establish a good relationship from the start. Think like your
customer. You buy from people who you trust and like. Your target
market also behaves the same way. It is important, especially in
social marketing that you get to know your clients and do your best
to win their trust and confidence.
A good rule of thumb is to try and keep ninety percent of your
tweets full of helpful content and try to limit your promotional ones.
By doing so, you can attract more followers and hopefully
In order to show off your expertise on Twitter you will want to post
quality content on your blogs, website and other sites, like article
directory EzineArticles.com. Then share them with your followers.
There are a wide variety of tools that work with Twitter that will automatically check the blogs you’ve posted and share them instantly on your page.
Offering educational materials, seminars, video training and
networking events will also go a long way when you are trying to
convert your followers into paying customers.
As a matter of fast I recently came across a great website that
allows you to stream live video on your Twitter page and chat real
time with your followers, so if you’re not camera shy, plug in your
webcam! This will be a fantastic way to make an instant
connection for you and your peeps.
You can find out more here